Advertisement Campaigns

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Cadbury’s Dairy Milk Advertisement
·         Web Link- https://www.youtube.com/watch?v=TnzFRV1LwIo
·         This Advertisement was directed by Juan Cabral, the Advertisement agency was Fallon London and it was produced by Matthew Fone and Nicky Barnes.
·         The Cadburys Dairy Milk was initially created in 1905 and originated from the UK, but this specific Advertisement was released in 2007.
·         The Advertisement contained Garon Michael in a Gorilla Suit, playing the drums along to Phil Collins’ famous song- ‘In the air tonight’. During this time was when Phil Collins was at the peak of his career and was known worldwide, but more notably was known much more in the UK.

·        The target audience of this Advert was children between the ages of 5 and 10, because they are expected to prefer chocolate over any other confectionary.
·         This Advert costed £6.2 Million to create and release.
Coke Advertisement
·         Web Link- https://www.youtube.com/watch?v=ccNzBhTcehs
·         Coke was initially created in 1886 and originated in America, but this specific Advertisement was created and released in 2010.
·         The Advertisement contained all the Christmas Coke Vans driving with people all gathering around, the song playing in the background was ‘a beautiful time’ by Tamee Harrison.
·         Coke was created by John Stith Pemberton.
·         The target audience of this Advert was the younger ages of 16 and below, even though the people who drink it more are between the ages of 18 and 34.

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